Kraft Foods Global

Kraft Foods is a global leader in branded foods and beverages with 2003 net revenues of more than $31 billion. Built on more than 100 years of quality and innovation, Kraft has grown to become the second largest food and beverage company in the world, marketing many popular brands in more than 150 countries.

Kraft Foods ha s more than 100,000 employees operating in 68 countries worldwide. With headquarters located in Northfield, IL , Kraft owns f ive key research & development centers and a pproximately 199 manufacturing facilities worldwide.

The Kraft brand portfolio is one of the strongest of any packaged goods company. Kraft holds the number-one share position in 11 global categories and 22 of the top 25 categories in the U.S. Our superior brand portfolio includes many well-known products that have earned the trust and satisfaction of millions of consumers worldwide .

We recognize that our business success is not sustainable if it ignores the economic, social and environmental foundation on which it is built. At Kraft, we are committed to responsible business conduct and we constantly strive to stay in touch with society's changing expectations of us to determine where we can help make a meaningful difference.

Kraft is committed to making a difference in the communities where we live and work, contributing more than $97 million in food and financial support in 2003 to non-profit organizations throughout the world.

Kraft Foods Greater China

Kraft Foods recognized the growth potential of the China market very early and was among the first group of leading international food and beverage manufacturers to enter China. It established two joint ventures in 1984, bringing its powdered beverages and coffee products into the market. Other manufacturing plants were set up over the subsequent years and, in 2000, Kraft Foods merged with Nabisco and its subsidiary United Biscuits, including their China operations and manufacturing plants. Kraft has since consolidated its manufacturing sites in Beijing, Tianjin, Suzhou, Guangzhou and Tainan.

Kraft Foods is committed to China for the long term. With headquarters located in Beijing, Kraft Foods has 46 offices across the Greater China region and employs around 3,000 people.

Kraft Foods is one of the leading food and beverage companies in China today. We are the number one player in two categories – Powdered Beverages and Biscuits and No. 2 in Coffee. In each category, the Company has developed strong brands including Pacific, Oreo, Ritz, Chips Ahoy!,Trakinas, TANG, Maxwell House and Sugus in mainland China. Additionally, Kraft Cheese, Philadelphia and Toblerone are successful brands in Hong Kong and Taiwan.